One of the most common questions that I get asked as a trademark attorney is, Joey, what's the difference between a trademark and a copyright? All that stuff falls under this umbrella of intellectual property. Copyrights protect works of expression, works of art. That could be a book, a painting, a picture, a video, something that you've created that because you've created it, it deserves to be protected.

If you think about walking down like a serial idol version of your business, Copyrights protect what's inside the cereal box. The content itself. Trademarks, on the other hand, protect the packaging. They don't so much protect the sweet sauce that's inside of the thing, the box of cereal, whatever. They protect the stuff that makes you think of that brand.

the business name, the logo, the slogan, all of that stuff. And so as a trademark firm, we don't help you protect your copyrights. We don't do copyright protections for blog posts, or videos, or online courses, or podcasts, or whatever. You absolutely can, but we're a trademark firm because we believe that it is far more important.

to protect the packaging, the name of the course, the name of the podcast, your business name as a whole. Let's get those protected first, and then we're happy to refer you to one of our attorney colleagues who can do either copyrights or patents.

Are you ready?

Now, if you're ready to take that important step in safeguarding your brand, don't hesitate to reach out to Indie Law. We are specialists in trademark law and will handle the entire process for you. If you are unsure - Indie Law has secured over 900 trademarks for brands across the US and is 5* rated on Google with 130+ reviews from satisfied clients! Book a call with our knowledgeable and friendly team today, and we'll take care of everything, ensuring a smooth and successful trademark journey. So what are you waiting for? Start the process to protect your brand TODAY by giving Indie Law a call. Your brand deserves protection – let Indie Law make it happen!